POP displays can increase the impact and success of visual merchandising by creating eye-catching displays that capture retail customers’ attention. These displays improve a company’s brand image and inspire customers to purchase the advertised products.
Packaging material and design are two essential elements of an effective retail strategy, whether online or in-store. Selecting the right kind of packaging material can reduce costs and offer much-needed protection for the product. In addition, an optimal packaging design scheme can enhance a company’s brand image, providing an extra measure of marketing appeal for […]
Chipboard and corrugated cardboard are common boxing and display case materials. Both materials can be shaped and finished with custom printing designs to attract the attention of customers and protect the products. Bling Bling Packaging specializes in custom boxes for packaging, shipping, and retail display. Got questions? Contacts us today to discuss your custom packaging […]
The growth of e-commerce provides an excellent opportunity for businesses to gain free advertising through the use of branded shipping boxes since the publicity banner on the box is visible all along the shipping route. In the third quarter of 2018, the U.S. Census Bureau found that retail e-commerce sales achieved a year-over-year increase of 14.3%, while […]
In a crowded retail environment, it can be difficult to capture consumer attention for long enough to drive a sale. Point-of-purchase (POP) displays can help address this limitation. Placed throughout stores on shelves or as standalone fixtures, POP displays promote a product at the point-of-purchase, making the customer more likely to place the product in […]