In the current retail landscape, attracting consumers’ attention and optimizing the influence of product displays can be crucial to increasing sales. One successful method to accomplish this is utilizing a counter cardboard display, which provides various advantages compared to conventional shelving or endcap displays.
Using Counter Displays To Drive Retail Sales
With more brands vying for consumer attention, retailers must explore creative ways to market their products and increase sales. One reliable and proven strategy for achieving this is using counter displays. Counter displays are advertising tools positioned at retail store checkout counters or other high-traffic zones to exhibit products.
How To Create a Winning POP Display Case
A point of purchase (POP) display case is an effective promotional tool strategically placed where customers make their purchasing decisions. It is intended to boost sales, promote new products, or draw attention to special offers or promotions. Moreover, it is available in many forms, including cardboard cutouts, display stands, end caps, and product demonstrators.
Retail Display Material Selection Guide | Acrylic, Cardboard, Metal, Wood
POP displays can increase the impact and success of visual merchandising by creating eye-catching displays that capture retail customers’ attention. These displays improve a company’s brand image and inspire customers to purchase the advertised products.
Need Packaging for Your Product? A Complete Guide on Retail Boxes
Packaging material and design are two essential elements of an effective retail strategy, whether online or in-store. Selecting the right kind of packaging material can reduce costs and offer much-needed protection for the product. In addition, an optimal packaging design scheme can enhance a company’s brand image, providing an extra measure of marketing appeal for […]
Chipboard vs. Cardboard: Choose the Right Material for Your Custom Box/Display
Chipboard and corrugated cardboard are common boxing and display case materials. Both materials can be shaped and finished with custom printing designs to attract the attention of customers and protect the products. Bling Bling Packaging specializes in custom boxes for packaging, shipping, and retail display. Got questions? Contacts us today to discuss your custom packaging […]
Why Use Branded Shipping Boxes? | Custom Printed Boxes
The growth of e-commerce provides an excellent opportunity for businesses to gain free advertising through the use of branded shipping boxes since the publicity banner on the box is visible all along the shipping route. In the third quarter of 2018, the U.S. Census Bureau found that retail e-commerce sales achieved a year-over-year increase of 14.3%, while […]
Point-of-Purchase Displays: A Guide
In a crowded retail environment, it can be difficult to capture consumer attention for long enough to drive a sale. Point-of-purchase (POP) displays can help address this limitation. Placed throughout stores on shelves or as standalone fixtures, POP displays promote a product at the point-of-purchase, making the customer more likely to place the product in […]